Privacy Policy

1. Who We Are

Sparkware Solutions is a software development and marketing agency providing custom CRM solutions, digital marketing services, automation workflows, and web development.

2. Information We Collect

We collect the following categories of personal data:

• Identifiers: Name, email address, phone number, IP address
• Commercial Data: Service usage, transaction history
• Technical Data: Browser type, device, cookies, log data
• User-Generated Data: Contact form submissions and messages you send us
• Automation Data: Workflow activity, form interactions, and engagement events

3. How We Collect Data

We collect data through:

• Direct interactions (e.g., contact forms, onboarding, support)
• Automated technologies (e.g., cookies, tracking pixels, event triggers)
• Third-party integrations we use to operate our services (e.g., CRM, email, messaging, analytics)

4. Purpose of Processing

We process personal data to:

• Provide, customize, and manage our services
• Respond to inquiries and support requests
• Operate automated workflows and communications you request or consent to receive
• Send service-related updates (and marketing messages only where you have provided explicit consent)
• Monitor performance, improve services, and ensure platform security
• Comply with legal obligations

5. SMS / Mobile Information

6. Legal Bases (GDPR)

Under the GDPR, we rely on the following legal bases:

• Performance of a contract
• Consent (e.g., for marketing or communication opt-ins)
• Legitimate interests (e.g., analytics, service optimization, fraud prevention, security)
• Legal compliance

7. Your Rights

8. Cookies and Tracking Technologies

We use cookies, scripts, and other tracking technologies to operate our website, understand usage, and support automation workflows. You can manage or disable cookies through your browser settings. Disabling cookies may impact site functionality.

9. Data Sharing and Sub-Processors

We may share data with trusted service providers (sub-processors) who support our services, including:

• Go High Level – CRM and automation platform
• Messaging/communication providers (used to deliver email and SMS)
• Hosting and analytics providers

We share information with service providers only as needed to operate our services and provide support, and we require them to protect the information they process on our behalf.

10. International Transfers

Where personal data is transferred outside the EU/UK, we implement safeguards such as Standard Contractual Clauses (SCCs) or equivalent mechanisms, where applicable.

11. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect your data against unauthorized access, loss, misuse, or alteration.

12. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy, resolve disputes, enforce agreements, and comply with legal requirements.

13. Changes to This Policy

We may update this Privacy Policy periodically. The latest version will always be available on our website with the “Last Updated” date.

14. Contact Us